ASRW PRESS CONTACT:                                                           
Shelby Hausler   
888-529-1641 / 972-536-6318 
www.ASRWevents.com

FOR IMMEDIATE RELEASE

Dallas/Feb. 8, 2012 – As part of the U.S. Commercial Service’s International Buyer Program (IBP), companies exhibiting in Automotive Service & Repair Week (ASRW) 2012 now have access to a host of complimentary export-related services and programs through the U.S. Department of Commerce. ASRW 2012, comprised of the International Autobody Congress & Exposition (NACE) and the Congress of Automotive Repair & Service (CARS), is scheduled for Oct. 10-13 at the Morial Convention Center in New Orleans, La.

The IBP, a unique program through the U.S. Department of Commerce, the International Trade Administration and the U.S. Commercial Service (the trade promotion arm of the International Trade Administration), helps international buyers find U.S. suppliers by first identifying prominent trade exhibitions like ASRW they determine are good venues for developing new business relationships. The U.S. Commercial Service staff, in conjunction with the ASRW team, will work diligently in the months leading up to ASRW to connect exhibiting companies with international buyers – providing leads, trade counseling and market research. The IBP will also recruit foreign buyers, sales representatives and business partners to ASRW 2012, giving exhibitors excellent opportunities to expand business globally. All services, personnel and resources provided through the IBP are complimentary to all participants.

U.S. firms exhibiting at ASRW 2012 who are interested in exporting their products and services overseas are encouraged to contact Darrin Cayton at (972) 536-6308 for more information, or for assistance in connecting with an IBP automotive specialist dedicated specifically to ASRW.

"We’re thrilled not only to have received the prestigious honor of the IBP this year, but also about the vast opportunities it brings for the companies who exhibit in ASRW," stated Lindsay Roberts, ASRW show director. "Being able to connect exhibitors with the caliber and quantity of resources available through the IBP – all complimentary to the exhibitor – aligns well with our commitment to provide all exhibiting companies with a profitable, successful experience at ASRW."

ASRW 2012 will also feature an International Trade Center on-site where Commerce Department staff will facilitate meetings between attendees and exhibitors.

Located across the United States and in U.S. embassies and consulates in nearly 80 countries, the IBP represents a global network of trade professionals who help attendees locate U.S. products, services or business partners; and meet suppliers and partners face-to-face at the program trade shows.

About the Events
ASRW includes the International Autobody Congress & Exposition (NACE) and the Congress of Automotive Repair & Service (CARS), which makes it the industry’s leading event for dedicated professionals to conduct business, network and engage in industry issues.

NACE – the world’s collision repair event – represents the only B2B event of its kind specifically designed for collision repair industry professionals from around the globe. NACE features a comprehensive educational Conference and Exposition with hundreds of diverse exhibiting companies displaying the latest equipment, products, services and technology available to today’s collision repair industry.

CARS – the premier event for automotive service professionals – features a high-quality education lineup led by industry leaders, along with an exhibitor showcase of automotive service and repair related equipment, products and services.

For additional information, contact ASRW at P.O. Box 612128, Dallas, Texas 75261-2128; call (888) 529-1641 or (972) 536-6444; or visit www.ASRWevents.com.

About the Sponsor
The Automotive Service Association (ASA) is the sponsor of ASRW and two of its shows, NACE and CARS. ASA is the largest international not-for-profit trade association of its kind dedicated to and governed by independent automotive service and repair professionals. ASA advances professionalism and excellence in the automotive industry through education, legislative representation and member services. Its international membership base includes numerous affiliate, state and chapter groups from all segments of the industry. For additional information about ASA, go to www.ASAshop.org. ASRW, NACE and CARS are produced by Hanley Wood Exhibitions.